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Instacart’s New AI Agent is Revolutionizing the Way we Grocery Shop

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JUL 09, 2025 at 12:20 PM EDT

Instacart’s Chief Product Officer Daniel Danker spoke with Newsweek’s Marcus Weldon about how the company is leveraging AI to change the ways customers shop, meal plan and eat. Danker started his fireside chat by asking the crowd who uses Instacart for their grocery shopping. While many hands were raised, Danker noted that people who use online grocery delivery might actually be using Instacart without even knowing it. With 600,000 Instacart shoppers in grocery stores across the country, Danker said that when you're shopping online at Costco, you're really shopping at Instacart. Danker said the company is expanding on traditional machine learning models by building an advanced AI agent that better understands users’ needs. The agent can better understand the item preferences and dietary needs of each member of the household and present a unique collection of products, ingredients and meal plans. "We build an AI agent that understands your grocery and household needs at such a precise level that you can hand over your needs to Instacart to make [shopping] decisions for you," he said.

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